东芝公司部署Jive Social Business Software的案例分析

Larry Chien    高科技行业     Jive

以下文档可以到 以下地址下载：
- http://www.slideshare.net/BuzzSight/jive-social-business-software-case-toshiba

It’s an irony frequently noted these days: strategic imperatives don’t go away just because a company has fewer people and smaller budgets. The creative thinkers at Toshiba America Business Solutions (TABS) took charge in the face of their challenges with a simple mantra: “We just need to think differently.” This is the story about the intersection between thinking differently and acting differently—and the ease with which you can do that by engaging with Social Business Software.

 
TABS manages product planning, marketing, sales, service support, and distribution for Toshiba copiers, facsimiles, multi-function printing products, network controllers, and
toner products in the United States, Latin America, South America, and the Caribbean. The company is an independent operating company of Toshiba Corporation, the world’s
seventh largest electronics/electrical equipment company.

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[编译] What is Social Business Software and why do you need it?

Larry Chien    厂商动态     Enterprise 2.0, Enterprise Social Software, ESS, Jive, Social Business Software, 企业2.0

以下内容转自Jive Software的技术白皮书Social Media
(下载地址：http://www.hedloc.com.au/sites/default/files/documents/jive/wp-jive-what-is-sbs.pdf)

What is Social Business Software and why do you need it?

1. A Snapshot: Social Business Software
In simplest terms, Social Business Software refers to a web-based application for creating online communities that incorporates a broad range of features found in social networking software, community software, and collaboration software. Social Business Software applications are designed for use in a corporate context, typically to supplement or substitute for company intranets in internal instances and, in external instances, to supplement the web properties that companies use to organize their outbound communications.

简单来说，SBS (Social Business Software)指用来创建在线社区的基于Web的应用。这些社区包括许多在社交网络软件、社区软件、和协同软件中具有的特征。SBS应用定位于企业环境中的运用，在内部场景中一般用来补充或者替代公司内联网，在外部场景中用来充实公司的Web特征以便组织公司的对外沟通。

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