Social CRM: Ground zero for Enterprise 2.0 in 2010

Larry Chien    Social CRM     CRM, Customer, Customer Relationship Management (CRM), Dion Hinchcliffe, Enterprise 2.0, Enterprise Software, Product Development, Social CRM, Social CRM Scenario, Software, 客户关系管理

By Dion Hinchcliffe | February 3, 2010, 9:14am PST
source：http://www.zdnet.com/blog/hinchcliffe/social-crm-ground-zero-for-enterprise-20-in-2010/1194

Summary: There’s been some debate recently on whether Social CRM is part of the broader Enterprise 2.0 story. I try to answer the question and explore some of the latest thinking on social business and how it can help transform the customer relationship for real competitive advantage.
Social CRM是否是广义的Enterprise 2.0（企业2.0）的一部分？本文分享了Social Business方面的最新思考，以及它如何帮助转变客户关系以获得真正的竞争优势。

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