Social CRM: Ground zero for Enterprise 2.0 in 2010
By Dion Hinchcliffe | February 3, 2010, 9:14am PST
source:http://www.zdnet.com/blog/hinchcliffe/social-crm-ground-zero-for-enterprise-20-in-2010/1194
Summary: There’s been some debate recently on whether Social CRM is part of the broader Enterprise 2.0 story. I try to answer the question and explore some of the latest thinking on social business and how it can help transform the customer relationship for real competitive advantage.
Social CRM是否是广义的Enterprise 2.0(企业2.0)的一部分?本文分享了Social Business方面的最新思考,以及它如何帮助转变客户关系以获得真正的竞争优势。

Harnessing Social Business Intelligence: Nine Strategic Uses
By Dion Hinchcliffe on August 22, 2011 1:20
source: http://www.ebizq.net/blogs/enterprise/2011/08/harnessing_social_business_int.php
As businesses begin looking strategically at big data as a way to improve their business performance, an important element of their efforts will be in the burgeoning capability of social analytics.
I’ve been analyzing this space for a while and took a detailed look at the close linkage of big data and social media a few weeks ago, where I made the following points:
[分享] 关于Enterprise 2.0 (企业2.0)
Enterprise 2.0@Wiki — http://en.wikipedia.org/wiki/Enterprise_2.0
Enterprise 2.0 is the use of “Web 2.0” technologies within an organization to enable or streamline business processes while enhancing collaboration – connecting people through the use of social-media tools. Enterprise 2.0 aims to help employees, customers and suppliers collaborate, share, and organize information. Andrew McAfeedescribes Enterprise 2.0 as “the use of emergent social software platforms within companies, or between companies and their partners or customers”. read more
[分享] 关于ESS(Enterprise Social Software — 企业级社会化软件)
Enterprise Social Software@Wiki — http://en.wikipedia.org/wiki/Enterprise_social_software
Enterprise social software (also known as or regarded as a major component of Enterprise 2.0), comprises social software as used in “enterprise” (business/commercial) contexts. It includes social and networked modifications to corporate intranets and other classic software platforms used by large companies to organize their communication. In contrast to traditional enterprise software, which imposes structure prior to use, enterprise social software tends to encourage use prior to providing structure.[citation needed]
Enterprise Social Software -企业级社会化软件 (经常被看做企业2.0的主要部分),包括在企业环境中应用的Social Software(社会化软件)。ESS包括社会化软件及其针对企业内联网的修正以及其他经典软件平台,这些软件被大公司用来组织他们的沟通。 read more
[编译] What is Social Business Software and why do you need it?
以下内容转自Jive Software的技术白皮书Social Media
(下载地址:http://www.hedloc.com.au/sites/default/files/documents/jive/wp-jive-what-is-sbs.pdf)
What is Social Business Software and why do you need it?
1. A Snapshot: Social Business Software
In simplest terms, Social Business Software refers to a web-based application for creating online communities that incorporates a broad range of features found in social networking software, community software, and collaboration software. Social Business Software applications are designed for use in a corporate context, typically to supplement or substitute for company intranets in internal instances and, in external instances, to supplement the web properties that companies use to organize their outbound communications.
简单来说,SBS (Social Business Software)指用来创建在线社区的基于Web的应用。这些社区包括许多在社交网络软件、社区软件、和协同软件中具有的特征。SBS应用定位于企业环境中的运用,在内部场景中一般用来补充或者替代公司内联网,在外部场景中用来充实公司的Web特征以便组织公司的对外沟通。
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